Here’s a stunning reality, the iPhone is only five years old. The first version, now considered a relic, was introduced on January 9, 2007, and offered for sale on June 29, 2007. That little smart phone that now boasts sales in excess of 146 million units just turned five.
In March of 2012, Encyclopedia Britannica announced it would not produce any new print editions. The 2010 edition is the last to be printed, ending a legacy that had continued since the first edition made its way to an information-starved world in 1768. Did Google replace Britannica’s print version or is it actually Wikipedia that stepped in the way? Regardless, the encyclopedias that graced the shelves of my childhood are now dusty artifacts for garage sales and antique malls perched next to the rotary dial phone.
It’s hard to believe how quickly ‘normal’ gets redefined. It is like raising kids, when you are around them you don’t realize how big they are getting. Before you know it, they are adults. Our realities are compressing to the point where we’ve lost all perspective of the past. Our reality is evolving at the speed of technology, creating an elusive normality that once provided comfort.
The key is to stay in the today. The fundamentals haven’t changed. People must still have meaningful relationships and establish connections. People still rely on other people. People still need products and services that add value. People still need to have human connections. People still need you but they are just expecting you to offer yourself faster and better than before.