Blooms & Linen clothing store finds its way to Main Street

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By Heather Lusk

Stefanie Childs and Lindsay Lyon have waited a long time to bring their women’s clothing store to Main Street in Zionsville.

After moving five times in three years, their shop, Blooms & Linen, has acquired the spot previously occupied by Ballerinas and Bruisers at 180 South Main St.

“We’ve waited for something to open on the brick street, and nothing ever opens up,” Childs said. 

“That was always our end goal,” said Lyon, adding they won’t move again.

The two-story space will house three areas of the owners’ business – the clothing boutique, essential oils and a photography studio, which they plan to rent out.

Childs, a professional photographer, hopes to have the photography studio available this spring. 

“The fact that we can merge three businesses within these two stories, that’s basically our entire life for those three businesses. That was perfect,” Childs said.

Childs and Lyon completed the move from Pine Street in three days.

“We jumped on it,” Childs said.

Although the downstairs retail section has less square footage, the owners plan to offer the same quantity of clothing.

“The way we’re placing things now we’re forced to be more strategic,” Lyon said. “But we truly haven’t downsized.” 

Childs is amused when new customers say they did not know the store has been downtown Zionsville since 2016. 

“You can literally see (our old storefront) from here,” Childs said,

Childs and Lyon are delighted to be in the center of Zionsville events. 

“We feel like we’ll finally be included,” Childs said.

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