By Maria Cook
Good Impressions Printing & Graphic Design, 170 West Hawthorne in Zionsville, is celebrating its 25th anniversary with an expansion that will double the business’s current space.
The 1,600-square-foot expansion will house Good Impression’s new digital printing center and other imaging equipment.
The long-time Zionsville business is family and veteran-owned. Owners Dennis Dishman and Charles Herzog are cousins who served in the military. Dishman served in the Marines and Herzog served in the Army.
Dishman credits his military experience with teaching him how to succeed in business.
“It really helps you learn to adapt and work with all sorts of different people from all sorts of different places,” Dishman said.
Good Impressions offers printed products ranging from banners and yard signs to posters, invitations and marketing materials. Dishman said Good Impressions has flourished by consistently adapting to the times.
“First and foremost, our customer service is outstanding, and we’ve never tried to grow too large too fast,” he said. “We’ve always kind of kept a handle on our growth and we’re consistently putting money back into the company to invest in new equipment that allows us to do quite a few different things that you can’t do at home.”
Dishman also credited Good Impression’s variety of products as another secret to the business’s success.
“It’s a very wide variety. That’s actually another thing that’s allowed us to stay competitive and relevant,” he said. “We’ve expanded into yard signs, banners, large-format printing as well. We push ourselves so that, if it’s printed, we can pretty much acquire it for you.”