Chocolate and champagne, for a cause

0
Attendees enjoy sweets and champagne for a fundraiser for the Alzheimer’s Association of Indiana. (Submitted photo)
Attendees enjoy sweets and champagne for a fundraiser for the Alzheimer’s Association of Indiana. (Submitted photo)

By Jillian Albrecht

For the 23rd year, the greater Indiana chapter of the Alzheimer’s Association hosted its annual Chocolate Sunday event at the Ritz Charles on Nov. 16. Washing down gourmet dark, white, and milk chocolate with champagne would be a fantastic way to spend a Sunday in and of its self, but the Alzheimer’s Association made it so much more.

A silent auction was held where guest could bid on items such as gift baskets and experiences.  There were also chances to win items through a raffle, and even a live auction was held.  Guests got the chance to win Colts’ tickets, Pacers tickets, and tickets to the David Letterman show in its final season.  The best part is that the proceeds from this event go to the Alzheimer’s Association. The association works tirelessly to raise Alzheimer’s awareness, support Alzheimer sufferers, educate the public about the disease, and fund research.

“We don’t have a cure yet, but we’re working on it,” said communications director Leah Shattuck.

Not only is Alzheimer’s incurable, treatments need improvement, and awareness needs to be raised.

“We try to help people see how much Alzheimer’s affects the United States,” she said.

One way they accomplished this goal was by showing a film the Alzheimer’s Association put together, which profiled two families deeply affected by the disease, and greatly helped by the association.

Not only does the film raise awareness, it helps donors, and potential donors, see exactly where their donations go, and what they help to achieve.

Share.