TO OUR READERS:
Thank you for supporting Current and its advertisers by reading our edition each week. We fully understand how fortunate we are to have the level of loyal readership we enjoy (92 percent in each of 128,178 households – SMARI, Inc.). We are proud of and grateful for being the purveyor of local news and information that, in many cases, cannot otherwise be consumed.
Whatever your reason or reasons for continuing to use Current as your local news source, your support means the world to us.
Now, we have a favor to ask. In light of the recent economic downturn and rising postal and newsprint increases, we have decided to institute a voluntary pay program. Believe it or not, your help with a $25 contribution for one year of receiving Current will make a significant difference to our employees and to our operation. If you’re curious as to how that $25 affects Current, it takes $0.49 per paper to produce and deliver, and the $25 equates to $0.48 per piece.
We will continue, unabated, to deliver quality and factual news and information to our communities, and we will continue to support the community’s not-for-profits with advertising at no cost as we have since our founding in 2006. On that subject, we surpassed $2.5 million in donated advertising space at the end of 2019 for all our markets, and we’re not stopping there. We’re honored to play that role.
Twenty-five dollars may not seem like a game changer to many in our midst, but it would make a huge, positive impact for Current and its locally generated journalism.
Again, this purely is voluntary. To those inclined to participate, we sincerely thank you. To those who may wish to consider before doing so, the same. And to those who, for whatever reason, cannot participate, we understand and respect that and your contemplation.
In the meantime, we will continue doing what we started back in 2006, and that’s PROVING NEWSPAPERS WORK and seeing to it that Current arrives uninterrupted in your mailboxes each week.
Thank you for your consideration, and we sincerely salute you for reading the local journalism Current provides.
Want to pledge by check? You may mail it to:
30 S. Range Line Road
Carmel, IN 46032