New business to open at Design Center


 Jack Laurie Home Floor Designs will soon occupy an approximately 5,000-square-foot retail showroom on the first level of the Indiana Design Center.

The new Jack Laurie Home Floor Designs location is set to open in May 2011 and will be dedicated to the latest in home fashion, offering carpet, area rugs, ceramic and stone tile, hardwood flooring and resilient flooring. Visitors to the showroom will find leading brands like Masland, Fabrica, Shaw Industries and Mohawk as well as a tile and hardwood galleries with leading brands and products from around the world.

“Jack Laurie Home Floor Designs is part of Jack Laurie Group, which has been installing and maintaining flooring throughout Indiana since 1950 and will join several other family-owned and Indiana-based businesses like Santarossa, Holder Mattress Company and Outré located at the Indiana Design Center,” said Melissa Averitt, Vice President and Director of Marketing and Sales for Pedcor Companies. 

“We are very proud that Jack Laurie Group identified the Indiana Design Center as the right place to expand their strong residential flooring operation into the Indianapolis market; their breadth of product, well-trained and experienced staff, and vested interest in Indiana’s design community create a perfect fit for the Indiana Design Center,” said Averitt.

“Our 5,000-square-foot showroom will offer everything designers and our clients need to transform flooring selections into a statement in the home,” said Tony Wright, Director of Residential Services for Jack Laurie Home Floor Designs.  “The new showroom will be paired with the strong customer service and project management for which we have become known in our Fort Wayne showroom and state-wide commercial operations.  We are eager to officially open our doors in May and are already set up to handle any size flooring project in the market.”