Launching Station lands in Carmel


By Rick Morwick

When Nathan and Michelle Press opened the Launching Station retail store in Noblesville, their mission was to support veteran-owned businesses.

CIC DOUGH 0528 Launching Station
Launching Station owners Michelle Press, left, and Nathan Press with their sons, Nolan, 3, and Nathan, 8. The retail store supports veteran-owned businesses. (Submitted photo)

Having achieved their objective in less than a year, the husband and wife team are opening a  second Launching Station — this one at Clay Terrace in Carmel – with the same mission.

“Our primary goal is to encourage and promote veteran-owned businesses,” said Nathan Press, a U.S. Army Reservist. “Our mission is to celebrate and bring attention to as many of these companies as possible by selling their merchandise.”

Specializing in items such as coffee, shirts, sweatshirts, women’s purses and bar items such as bottle openers and shot glasses, Launching Station opened in Clay Terrace May 18, joining other specialty retailers such as Purse Strings of Carmel, Artful Living and Pandora.

With a few exceptions, the new Launching Station will mirror the store at Hamilton Town Center in Noblesville, which opened in September 2018.

“For the most part, the two will be much the same, other than aesthetics,” said Nathan Press, who recently marked his 17th year of Army service, including 13 years of active duty. “Our inventory will be quite similar but there will be some variance in items. It will give us a chance to carry a greater inventory, test different products and increase the total brands we carry.”

Upon opening the first Launching Station, the Presses had immediate plans to expand. For a host of reasons, they identified Clay Terrace as an ideal destination for a second store.

“Clay Terrace provides a centric location for Hamilton County as well as northern Marion County,” Nathan Press said. “Hamilton County has nearly 14,000 veterans, along with countless family members and friends. As Hamilton County residents, it’s also attractive to be in our own community. There is a great variety of store options at Clay Terrace (but) none like ours.”